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Supercharging ESG data collection: The Definity story

Learn how a major Canadian insurer elevated their ESG data collection with Novisto.

A leader in Canadian insurance, Definity Financial Corporation is the parent company to some of Canada’s longest-standing property and casualty insurance brands, including Economical Insurance, and Sonnet Insurance, amongst others. Committed to sustainable growth, Definity’s ESG strategy is woven into its core by a dedicated ESG team, executive leadership, and board of directors—all working together to drive long-term value and manage ESG priorities effectively.

The challenge: A DIY approach to ESG data 

Definity’s ESG team started with spreadsheets but soon recognized the need for a more efficient solution. Driven by their commitment to robust risk management, they sought a system that would streamline data collection and enhance the auditability of their sustainability data. 


Definity needed a more efficient way to handle data collection and meet stakeholder expectations—without sacrificing valuable time or accuracy.

The solution: ESG gathering goes digital 

Using Novisto, Definity successfully coordinated data collection for the 2023 CDP climate questionnaire and subsequently improved their ESG Report data collection, finishing ahead of schedule. Following their risk governance model, they also ensured the credibility of 19 key metrics with external auditor assurance.


“Using the data that we’ve collected to enable action is key to positioning Definity as a purpose-driven sustainability leader.” 

Devon Fernandes 
Senior Manager, ESG Disclosure & Engagement 


The outcome: A single source of truth

With a centralized ESG reporting system under their belt, Definity's ESG team has more time to act on the data they’ve collected and to build relationships. This shift allows them to further integrate sustainability into every facet of the organization, supporting their core purpose to create a better world for clients and communities alike. 

Explore how Definity is driving impact with Novisto

Definity shifted from manual ESG data processes to a streamlined, auditable approach that lets their team focus on value creation and sustainability reporting that drives long-term impact.

Download the full case study to see how Definity is transforming data into action as a purpose-driven sustainability leader. 


Recognizing that strong ESG practices are essential for risk management and stakeholder trust, Definity prioritizes creating meaningful, lasting value for its customers and the broader community.

download the case study